CRM – Customer Relationship Management system:
Knowing all possible about your client is paramount for succeeding in the concierge and hospitality business. Nowadays, companies within the hospitality and concierge sector won’t survive without a CRM system.
For some, this might sound new and expensive, but there are thousands of concierge and hospitality business, such as hotels, private clubs, etc. using CRM, and some of these systems are even free.
Most CRM systems are GDPR compliant, and they collect and organise information about your clients and prospects. It also connects to your website so you are notified when a new or existing client is browsing your website, collecting the information you need and sends automated e-mails to those who can potentially buy something or need a service from you.
Accedor has long experience in implementing CRM for concierge and hospitality businesses, and we specialise in marketing for the concierge and hospitality sector, so you can trust us to manage your marketing activities.